What people find, and what they conclude.
Impression Management
Search results, map listings, reviews, social feeds, and the answers AI assistants give about you. Monitored daily rather than checked once a month.
Canfield, Ohio. Working nationally.
We learn your business before we market it.
Most marketing is written by people who never learned the company they are selling. We start by writing yours down, your history, your services, your proof, and every page, post, and ad comes out of that file instead of out of thin air.
Why the last agency’s copy felt hollow
Generic did not start with AI. AI just made it faster.
A writer who has never walked your shop produces copy that could belong to anyone in your trade. Feed that same shallow brief to a language model and you get the same emptiness, at volume, for less money.
- Pages that name a service but never the equipment you actually carry
- A service-area list scraped off a map instead of the towns you really drive to
- Claims nobody at your company would sign their name under
- Blog posts that answer a keyword instead of a customer
- Rankings reported monthly, so problems live for four weeks
The two letters have been doing three jobs
iM stands for all three of these.
Intelligence sits at the bottom because the other two are built on it. Get what is true about your business written down, and the way you look and the way you are perceived both stop being guesswork.
How you look when someone finally checks.
Image Management
The site, the brand, and the printed pieces people hold. Built on a modern stack so the thing that represents you is not five years behind the business it represents.
The foundation. Start here.
Intelligence Management
Your history, products, services, people, and proof, gathered once and kept current. Everything else we write comes out of it, which is why our content never sounds like it was written by someone who has never met you.
The first thing we build, before any marketing
Your Business Intelligence File.
One document that holds what is actually true about your company. We build it during onboarding from interviews, your existing material, and your customers’ own words. You get a copy. Every writer, every page, and every automated system we run reads it before producing a single line.
It is also the thing you keep. If you ever leave, it leaves with you.
- OriginHow the business actually started, and who runs it now
- ServicesEvery service and product, in your words
- BoundariesWhat you will not do, and who you are not for
- BuyersThe questions buyers ask before they commit
- ProofLicenses, certifications, years, warranties
- VoiceThe phrases you use and the ones you hate
Read by every writer and every system before a single line is produced.
Where the leverage actually comes from
A small agency that runs on software it wrote itself.
Most shops check your rankings once a month, by hand, and email you a PDF. We built operators that do the repeatable work continuously, and monitors that watch the operators.
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Operator agents doing the repeatable work
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Automated checks running on a schedule
Operators, not interns
Each one has a single job: audit a page, research a keyword, draft a review reply, pull the ad report. They read your Intelligence File first, every time.
- SEO Auditor
- Content Writer
- Reviews Responder
- PPC Strategist
- Site Inspector
- PR Campaigner
- Graphics Designer
- Video Editor
Monitors that watch the monitors
A daily digest reports on every scheduled job, including the ones that ran clean. A job that quietly stops running is the failure nobody catches, so we made silence impossible.
- SEO monitorDaily
- Review responderHourly
- Google profile healthDaily
- PPC monitorTwice a day
- Index trackerWeekly
- Job health digestDaily
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Data sources behind every SEO report
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Platforms wired in directly, not by hand
A human gate on anything you can see
Reports and drafts generate unattended. Your website, Google profile, ads, and email never change without a person approving it. That line is built into the system, not promised in a meeting.
Open any of these in another tab
Work you can go and look at.
Every one of these is live right now. The case study lists what we built, which services run on the account, and what took the longest to get right.
Real names, real faces, one small office
The people you will actually talk to.
No account managers passing messages along. The person who learns your business is the person doing the work.
Mike TarantinoFounder
Alexis SferraSocial Media
Abby ChandlerVideo & Photography
Clark ChandlerWeb Development
We use our own tools before we sell you anything
We don’t only build software for clients.
Three products the agency owns and operates. They are where the methods get tested before they reach a client account.
iM DispatchAn AI front door for emergency-service companies. Answers the call, captures the job, and finds the technician who should take it.About iM DispatchBioCleaners DirectoryA national directory connecting people who need biohazard remediation with the companies qualified to do it.About the directory
The Client DashboardSearch, ads, and profile performance in one place, updated daily. Every retainer client gets a login. No waiting for a monthly PDF.About the dashboardThe things people ask before they call
Fair questions, answered straight.
You're a small team. What happens when you're busy?
The repeatable work does not depend on anyone's calendar. Monitoring, reporting, and drafting run on a schedule whether or not someone is at a desk. What needs judgment gets a person's judgment, and that is deliberately the smaller half of the work.
Who actually handles my support?
Someone who works on your account directly. Being small means there is no ticket queue and no account manager relaying your question to a person you never meet. It also means you get a straight answer, including when we think what you are asking for is a bad idea.
Isn't AI-written marketing generic?
It is, when it is written from the open web. Ours is written from your Business Intelligence File, which is why it names your equipment, your service area, and your actual guarantee. That is the whole reason Intelligence Management comes first.
Does anything go live without a human looking at it?
No. Reports and drafts generate on their own. Anything that touches a client-facing surface, your site, your Google profile, your ads, your email, stops and waits for approval. That rule is not a preference, it is how the system is built.
Who owns my brand graphics?
You do. Every brand file is backed up to Google Drive as we go. If you decide we are not the right fit, we send you a link and you download all of it. Nothing gets held hostage to keep you here.
Will you work with anyone?
No, and we would rather say so early. We take on businesses that are ready to grow and prepared to commit to the work, because this compounds over months rather than days. If you are not there yet, we will tell you instead of taking the money.
Things we got wrong first, so you do not have to
From the blog.
Start by finding out where you actually stand
Find out what Google and ChatGPT say.
Book 15 minutes and we will look you up live: where you rank, what your Google profile is missing, and whether AI assistants name you when someone asks for what you sell.