Consistency, without it eating your week
On brand, and on schedule.
Content produced and scheduled for the platforms your customers actually use, so the feed does not go quiet for two months.
Social is where good intentions go to die
Most small businesses post enthusiastically for three weeks and then stop. The account sits there half-finished, which reads worse to a prospective customer than not having one at all.
- The last post was months ago
- Off-brand graphics because whoever posted grabbed whatever was handy
- The same photo of a van recycled repeatedly
- No idea whether any of it produces anything
No vague retainers, no mystery line items
What you get
A content calendar
Planned ahead so posting is steady rather than reactive.
Branded graphics
Produced against your brand colours and type, so the feed looks like one company.
Scheduling and posting
Handled for you on the platforms that matter for your business rather than all of them.
Your work, shown
Completed jobs and real projects, which outperform stock imagery every time.
The part other shops do by hand, once a month
How we run it
Production is automated against your brand configuration. Approval is not.
Generated to your brand
Graphics are produced from your stored brand colours and type rather than assembled by hand each time, which is what keeps a feed visually consistent.
Written from your file
Captions come from the same Intelligence File as everything else, so posts reference your actual services.
Approved before publishing
Your social accounts are a client-facing surface. Nothing posts without a person releasing it.
These work better together than apart
The rest of Impression Management.
What people find, and what they conclude.
Not a claim, a list you can go and check
Who this runs for, and what we have written about it.
Accounts with Social Media running on them
The things people ask before they call
Fair questions, answered straight.
You're a small team. What happens when you're busy?
The repeatable work does not depend on anyone's calendar. Monitoring, reporting, and drafting run on a schedule whether or not someone is at a desk. What needs judgment gets a person's judgment, and that is deliberately the smaller half of the work.
Isn't AI-written marketing generic?
It is, when it is written from the open web. Ours is written from your Business Intelligence File, which is why it names your equipment, your service area, and your actual guarantee. That is the whole reason Intelligence Management comes first.
Does anything go live without a human looking at it?
No. Reports and drafts generate on their own. Anything that touches a client-facing surface, your site, your Google profile, your ads, your email, stops and waits for approval. That rule is not a preference, it is how the system is built.
Will you work with anyone?
No, and we would rather say so early. We take on businesses that are ready to grow and prepared to commit to the work, because this compounds over months rather than days. If you are not there yet, we will tell you instead of taking the money.
Before you get in touch
Social Media, answered.
Which platforms should we be on?
Usually fewer than you think. We would rather run two properly than five badly, and which two depends on who buys from you.
Do you respond to comments and messages?
That depends on the plan. Be careful buying it as an add-on from anyone: a slow reply to a customer message is worse than no account.
Can I use my own photos?
Please do. Real photos of your crew and your finished work beat anything we can generate.
Start by finding out where you actually stand
Find out what Google and ChatGPT say.
Book 15 minutes and we will look you up live: where you rank, what your Google profile is missing, and whether AI assistants name you when someone asks for what you sell.