For the owner getting a different answer from every agency

Marketing consulting that measures first.

We pull your search, ad, and call numbers before we advise, then write you a plan, in order, that any team can follow.

Most marketing advice comes from someone selling the fix

Ask a web designer what is wrong and the answer is the website. Ask an ad rep and it is the budget. Each answer might be true, but nobody measured one against the other, so the money goes to whoever pitched last and nobody checks whether it worked.

  • Three vendors, three reports, and nobody adding them up
  • Ad spend that went up without anyone asking what it returned
  • A to-do list from a webinar with no order to do it in
  • A competitor who keeps winning, and no one can say why
  • A monthly retainer and no clear idea what gets done for it

No vague retainers, no mystery line items

What you walk away with

Where you stand today

Rankings, map listings, reviews, ad results, and calls, measured from your own accounts and from searches run in the towns you serve.

Who is beating you, and how

We read the sites and listings of the competitors who win the work, map what they sell against what you sell, and note what is worth copying.

Who to sell to, and who to stop chasing

Sometimes the biggest gain is dropping a service or a type of buyer that crowds out the profitable work.

Where the budget goes

Which channels to fund, which to cut, and what each should cost. Ad budgets are sized from what clicks cost in your market when the plan is written.

A plan in the order to do it

Each step ranked by what it should return and what it costs, with an owner: your staff, us, or another vendor.

How you will know it worked

The numbers to watch, where each one comes from, and a date to measure again.

The part other shops do by hand, once a month

What the advice is checked against

The plan comes out of the same tools we run on client accounts every day. Each recommendation starts from your data and ends with a date to check it.

Your data before our opinion

We read your Search Console, Analytics, and ad accounts, and run the searches your buyers run from the towns you serve. Then we recommend.

Keywords argued over before you pay for them

Five AI reviewers make the case for and against each keyword you might target. A judge rules on each one: write it, reshape it, or skip it.

Budgets from live click prices

What a click costs changes by town and by trade. Budget tiers are built from live keyword data for your market, pulled when we write the plan.

Told when to spend nothing

If a budget is too small to learn from, or a keyword is not worth the fight, the plan says so.

See the whole operating system

These work better together than apart

The rest of Intelligence Management.

What is actually true about your business.

Not a claim, a list you can go and check

Who this runs for, and what we have written about it.

Worth reading before you buy this

The things people ask before they call

Fair questions, answered straight.

You're a small team. What happens when you're busy?

The repeatable work does not depend on anyone's calendar. Monitoring, reporting, and drafting run on a schedule whether or not someone is at a desk. What needs judgment gets a person's judgment, and that is deliberately the smaller half of the work.

Isn't AI-written marketing generic?

It is, when it is written from the open web. Ours is written from your Business Intelligence File, which is why it names your equipment, your service area, and your actual guarantee. That is the whole reason Intelligence Management comes first.

Does anything go live without a human looking at it?

No. Reports and drafts generate on their own. Anything that touches a client-facing surface, your site, your Google profile, your ads, your email, stops and waits for approval. That rule is not a preference, it is how the system is built.

Will you work with anyone?

No, and we would rather say so early. We take on businesses that are ready to grow and prepared to commit to the work, because this compounds over months rather than days. If you are not there yet, we will tell you instead of taking the money.

Before you get in touch

Marketing Consulting, answered.

Do I have to hire you to carry out the plan?

No. It is written so your own staff or another vendor can follow it. If you want us to run part of it, that part gets its own price, in writing.

Won't you just recommend your own services?

Where one of our services fits, the plan says so. Where it does not, the plan says that too, and some plans tell you to spend less. Every recommendation names the numbers it came from, so you can check it.

What do you need from me?

Read access to the accounts you already have, such as Google Analytics and your ad account, and one conversation about how the business actually works. We gather the rest.

What does it cost?

Consulting is priced per job and listed as an add-on on our pricing page. You get the number in writing before we start.

Start by finding out where you actually stand

Find out what Google and ChatGPT say.

Book 15 minutes and we will look you up live: where you rank, what your Google profile is missing, and whether AI assistants name you when someone asks for what you sell.

CallBook 15 Minutes